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Latest Thinking
Shaping the global agenda on building human capability through Organization, Leadership, Talent, and Strategic HR.
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The Critical Role Trap
ArticleJuly 2026Leslie Ann Kawai, Norm SmallwoodMost succession plans begin with a list of critical roles, which sounds strategic — until you ask what "critical" means.
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Current Performance ≠ Future Potential
ArticleJune 2026Erin Wilson Burns, Leslie Ann KawaiCurrent Performance ≠ Future Potential
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Are We Overestimating Leadership Potential? The Role Complexity Gap
ArticleMarch 2026Leslie Ann Kawai, Erin Wilson BurnsMany succession plans fail by overestimating leadership potential. Learn how role complexity determines true readiness for future leadership roles.
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In an AI-Moderated Economy, Brand Trust is an Execution Problem
ArticleJanuary 2026Norm Smallwood, Jeff GrayInvocation is no longer just about discovery. Brands must align AI-ready commerce with real workforce capability to deliver trust, reliability, and outcomes at scale.
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The New Bottom Line: Turning Intangibles Into Business Value
ebookJune 2025Download The New Bottom Line eBook and discover how leading organizations turn culture, leadership, and unity into measurable business value.
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A New Bottom Line: Unity from the Outside In
ArticleJune 2025Dave Ulrich, Norm SmallwoodIn today’s uncertain climate, intangibles like leadership, culture, and brand are as important as financial results. We share a framework for turning intangibles into value.
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HR Transformation for Long-Term Impact
ArticleOctober 2024Norm SmallwoodDiscover how an effective HR transformation can strengthen operational effectiveness and align your HR function with strategic business goals.
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Building Stakeholder Confidence in the Future that Increases Value
SlideSeptember 2024Norm SmallwoodLearn how leaders can leverage intangibles to increase the confidence that customers and stakeholders have in the future of an organization.
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Know Which Organization Capabilities Make a Difference Using the Organization Guidance System
ArticleMay 2023Dave Ulrich, Norm SmallwoodLearn how the Organization Guidance System can shift building organization capabilities from descriptive to prescriptive and deliver business results.
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Organizing for Customer Experience
ArticleApril 2023Norm Smallwood, Anne-Marie Law, Joe HansonWhen a firm has a specific desired outcome, leaders must take deliberate action to make that outcome a reality.